Wednesday, August 1, 2007

Jolie drops battle over perfume named Shiloh

Angelina Jolie has dropped her legal battle with a perfume-maker who had named her fragrance 'Shiloh' - the same as Jolie's youngest daughter.
Jolie had filed a note with the U.S. Patent and Trademark Office in January this year after discovering that Symine Salimpour was naming her scent 'Shiloh'.
Salimpour, an Israeli/French perfume-maker, had insisted that she was not inspired by the celebrity baby, but by the Hebrew meaning of the name which means "his gift".
The Washington Post reveals that Jolie has called off her legal eagles, and that Salimpour now has the go ahead to market the product with the name.
She is getting ready for the first shipment of Shiloh to land in the United States, and insists that five percent of the perfume's profits will be going to an Israeli non profit organisation Beit Issie Shapiro that provides medical and educational services for disabled children.
"In Hebrew, Shiloh means 'his gift.'. And I will use the perfume to give something back to the children of Israel and the Middle East," the paper quoted her, as saying.
Part of the confusion over the name existed because though Salimpour began development of the fragrance two years ago, her application to the U.S. Patent and Trademark Office did not occur until June 19, 2006, nearly a month after Brad Pitt and Angelina Jolie's daughter Shiloh was born on May 27.